We're not sure whether Land Rover are taking the easy way out, or if this is in fact a very clever bit of marketing.
The Discovery 4 which, you will recall, has been on the market since 2009, has been 'refreshed' for 2013 - but exactly what form those upgrades will take is up to you, the customer.
Land Rover is offering a range of new optional features, including the Extended Leather Pack - inspired by the HSE Luxury Limited Edition - and distinctive new Black Design Packs, available with 19 or 20” all-black painted rims and a host of black trim elements and design details such as gloss black grille and fender vents.
The infotainment system has been upgraded with the latest-generation digital audio broadcast radio and a new digital TV tuner, and the navigation system now comes with off-road guidance and 4x4i.
Motorvation, however, is unchanged, with a choice of two turbodiesels - the entry-level 155kW, three-litre LR-TDV6 and the 190kW, three-litre LR-SDV6, each driving through a ZF 8HP70 eight-speed automatic transmission - and the brawny 277kW, five-litre, naturally-aspirated petrol V8, mated to a ZF 6HP28 six-speed auto 'box.
EXTENDED LEATHER PACK
In response to customer demand for a more luxurious interior, the Extended Leather Pack is being introduced as a new interior option on the 2013 HSE derivative with Windsor leather seats are fitted.
It includes premium soft Windsor leather throughout, with twin-stitch detailing to the top of the dashboard and doors and also around the instrument binnacle.
BLACK DESIGN PACKS
These are specially styled to complement metallic paint finishes, with gloss black grille and fender vents, black door handles and mirror caps, gloss black LAND ROVER and DISCOVERY 4 badging and satin black extended roof rails.
The Black Design Pack also includes either 19” seven-split spoked or 20” five-spoked, all-black, painted rims.
The existing Technology Pack now includes upgraded navigation with 4x4i off-road navigation, 'Say What You See' voice activation and parking sensors front and rear.
The HSE Luxury Pack includes xenon adaptive headlights with cornering lights, a Harman Kardon 17-speaker, 825W audio system, Windsor leather, full-length roof rails in satin black, electric steering column adjustment for height and reach, an electric tilt/slide sunroof and a cooler box in the centre console.
The Vision Assist Pack has automatic xenon adaptive adaptive headlights with cornering lights, high beam assist and the surround camera system with approach lights, tow assist and tow hitch assist.
The base satnav system has been discontinued and the premium system now includes an extended points of interest function and a new function, Avoid Points, which can be accessed from stored locations and used during route planning.
In the navigation display, overhead freeway signs are now displayed in split screen junction view to show a more representative display of lane and road signs ahead. There's also a new map zoom function that automatically zooms in on intersections or freeway junctions as they are approached.
The radio has been upgraded to the latest generation DAB+ and DMB-A broadcast formats and a new digital TV tuner has been introduced across all derivatives, capable of receiving MPEG4 digital streams.
The upgraded Discovery will be released in South Africa in January 2013.